May 1, 20171 minOutsourcing Development Studios in JapanJapan has an interesting application development eco system due to the high cost in wages. This has led to many major developer or publishe
Apr 27, 20172 minKPI: The effectiveness of a Monthly Pass SystemIf you look to increase your Arpdau, Arpu, and consumer pool all while maintaining or possibly increasing your 7/14/30 day retention,...
Apr 21, 20174 minThe Death of GameplayMobile and Everything else. When it comes to any other platform outside of the Smartphones, every game is scrutinized by gameplay or the...
Apr 17, 20173 minNintendo and their Pay to Start InitiativeThe winter of 2016 was considered a historical moment in gaming history as Nintendo debut it’s beloved cornerstone franchise “Mario”...
Apr 12, 20172 minMixi’s Asia PivotBack in February 2016, Mixi, the developers of the hit title Monster Strike announced a massive Western expansion. 1 year later they...
Apr 6, 20172 minWhat Supercell’s Clan Battle Feature really means to the WestMultiplayer has been a main stay in the Japanese mobile gaming market for years. It’s considered that, ‘No’ game will ever reach the top ra
Mar 27, 20172 minKPI Metric: Consumer Pool & ArpdacAs the mobile market evolves, this in result changes the behaviors of the consumer, which in turn leads to the evolution of game design. Ba
Mar 18, 20173 minNarrative Driven Mobile games finding its niche in ChinaBack in April 2012, Square Enix carved out a new niche market by releasing Million Arthur, A heavily narrative driven game. During this tim
Mar 17, 20171 minThe Korean Gaming Markets, 1%Back in 2015, the Korean Creative Content Agency reported that (KOCCA) the Korean Gaming Market has reached a gaming market of over $9.3 Bil
Mar 16, 20171 minJapan and US Mobile Publishers make up for 2/3 of Mobile Market revenue in 2016According to App Annie, 2/3 of the mobile revenue generated in 2016 came from the US or Japanese publisher which resumed their The list...
Mar 9, 20172 minWhat Apples new subscription guidelines means to mobile gaming companies.Recently, Apple changed their subscription guidelines, and the clause that affects mobile gaming companies the most is below: [Link Here]
Mar 7, 20171 min54% of Global Gaming Revenue dominated by 10 companiesAccording to Newzoo, their report suggest that the top 10 public game developers make up for 54% of the global game industry revenue. Their
Feb 24, 20171 minAvg. US iPhone users spend $40 According to Sensor Tower US iPhone users spend and average of $40 on apps during 2016, but the total number of apps being installed on the
Feb 21, 20173 minVIP System vs Diminishing ReturnsVIP system is a in game monetizable mechanic that is most commonly found in your hard core RPG games like Game of War or Mobile Strike.
Oct 15, 20163 minContent Marketing Companies in JapanContent Marketing has made huge strides since the innovation of the smartphone, and Marketing strategies in general has changed...
Jul 21, 20163 minRetention is another word for “Fun”The gaming industry has grown from a $8 Billion industry to a whopping $90 Billion in just under 12 years.
Jul 11, 20162 minNew to the Mobile Freemium Market? Read this.For those new to the mobile market this is a quick synopsis of what’s going on.
Jul 6, 20162 minSquare Enix’s ‘Gorilla’ Branding The protection of intellectual property is governed differently in each country. Japan is a country that has setup an infrastructure to pr
Mar 15, 20161 minList of Mobile Game Companies in JapanThe Casual Meta has compiled a list of “mostly” all of the Mobile Game Developers and Publisher in Japan. When i was compiling this list, i
Mar 3, 20163 minThe state of E-Sports In JapanAs the digital gaming industry ballooned up to $61.85 Billion in 2015,